Categorized | Airlines

The new first class is an economy upgrade…

Posted on 01 September 2009

Price cuts aimed at filling empty airline seats mean flying business class is no longer a luxury affordable only when the company is paying.  Swiss International Air Lines is selling upgrades to flat-bed berths for $460, while Singapore Airlines has halved the price of business tickets bought with air miles and British Airways has offered two premium seats for the price of one. First- and Business-class travel fell 21% worldwide in June compared with a year earlier, or three times the decline in economy class, according to industry data.

 

That has eroded the prime source of profit at carriers such as BA, which last year got 45% of revenue from premium travel that accounted for only 13% of seats sold.

Source: Bloomberg

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