Category | Articles

Most powerful words in sales…

Posted on 20 March 2012

  Your words help you build relationships with customers–so choose them carefully.   Awesome photos, catchy videos, and fancy graphics are helpful, but the most important thing where sales are concerned are the words you use.   Why? Words build relationships. People buy from people.   Words can also guide your approach to sales, because […]

5 Questions Every Customer Asks…

Posted on 10 March 2012

Whenever confronted with somebody who wants to sell them something, all customers ask five questions, in this order. If the answer to all of them is not a resounding “yes,” a sale is not going to take place.   1. Do I want to do business with this person?   Within two seconds after you […]

8 Essential Sales Skills…

Posted on 10 March 2012

If you haven’t mastered these simple sales skills, you won’t be able to sell at the highest level. Make sure you’ve checked them all off.   If you have these skills already, fantastic. If you don’t, it’s time to start filling in the gaps.   1. Researching Prospects Chances are your prospect knows plenty about […]

The Value of Been There, Done That…

Posted on 03 March 2012

Finding the right advisor for your company can make all the difference.   Here’s the beauty of a top-notch advisor: They can make a big difference to your leadership team without breaking the bank. They can expand your network, fill gaps in your own knowledge, and just generally provide a sanity check.   But to […]

Avoid the Biggest Leadership Mistakes: 4 Tips…

Posted on 03 March 2012

Most leadership mistakes start with the leader’s own sense of identity — or lack thereof. How to keep your flaws from sabotaging your leadership.   Even a good leader like you makes mistakes. But a good leader learns from each one, so we rarely make the same mistake twice.   Or do we?   In […]

Business partners: 3 essential ingredients…

Posted on 10 February 2012

One individual (or four) may embody these characteristics. In one way or another, you need these three traits to make your business thrive.   Having partners can be a tremendous asset or a terrible liability. If you choose correctly and get the right mix, your team can be unstoppable. Pick wrong and your business can […]

6 ways to increase motivation…

Posted on 09 February 2012

Explore two types of motivation: extrinsic and intrinsic. See how motivating your employees could be easier than you think – and cheaper.   If it were nothing but fun, work would be called fun. But work is work, and it is not always a pleasant way to spend a day. Keeping workers motivated and committed […]

Why Employees Quit…

Posted on 08 February 2012

Turnover costs you time and money. Understanding why your employees are leaving is the best way to figure out how to prevent them from quitting in the first place.   Recruiting great employees takes time, effort and money, so when they quit, it can be devastating to a small business. It also means you have […]

9 most common business start-up mistakes…

Posted on 08 February 2012

Mistakes are a great way to learn. But why not skip the pain and suffering yourself–at least on these 9 mistakes.   Making mistakes is a great way to learn. Making mistakes is also not particularly fun.   It’s a lot more fun to avoid them entirely.   Here are some of the most common […]

A To-Do List for the First-Time Entrepreneur…

Posted on 02 February 2012

Within each of us is a desire to be our own boss. We’ve all had our “million dollar” idea or one too many horrible bosses that make us want to start our own company. Yet the truth is simple: Owning your own business takes hard work, determination, sacrifice, and a very clear understanding of not […]

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